Join our team and build your career with us
100% Remote Full-Time role
**Egypt, Lebanon, Pakistan or Kenya to hire the top candidate ***
Role Overview
You will lead paid media strategy and execution across Google, Meta, LinkedIn, TikTok, and Microsoft Ads. This is a hands-on role with full ownership of performance, from media planning and setup to optimization, reporting, and scaling. Success is measured by business matrix like revenue, qualified leads …etc.
Key responsibilities:
Paid Media Strategy & Execution
Manage paid media execution aligned with business goals (leads, revenue, ROAS, CAC).
Plan budgets and platform mix across Google, Meta, LinkedIn, TikTok, and Microsoft Ads.
Manage different types of campaigns lead generation, video views, app download, retargeting ..etc.
Monitor performance daily and optimize budgets, bids, audiences, and creatives.
Adhere to the optimization checklist, taxonomy and best practices
Proactively identify areas of opportunities not set and done but rather on-going improvement and document findings (critical)
Tracking, Measurement & Optimization
Ensure accurate conversion tracking across Google Ads, Meta, and other platforms.
Support offline conversion tracking and CRM integrations when required.
Analyze performance data and turn insights into clear optimization actions.
Run structured testing on ads, creatives, audiences, and landing pages.
Creative Direction & Performance Input
Define ad messaging and copy angles by funnel stage and recommend copy
Guide creative testing (hooks, formats, CTAs) and provide performance feedback
Prepare clear monthly performance reports with KPIs and recommendations.
Communicate results, insights, risks, and next steps in a way clients can easily understand.
Job Requirements:
5-7 years of experience in paid media
5-7 years of experience with Google Ads and Facebook Ads
Experience in TikTok Ads, SnapChat Ads, LinkedIn Ads is a strong bonus
Strong understanding of performance marketing and conversion tracking
Excellent English communication skills (read, write and speak)
Why AlCaz Media
Remote-first work with clear structure and ownership.
AI integrated into daily workflows.
Flat hierarchy where decisions are driven by data, not titles.
Exposure to clients across UAE, KSA, Japan, UK, and Egypt.
Modern tech stack including Slack, Google Drive, ClickUp, PipeDrive CRM, Zapier, and ChatGPT.
