Join our team and build your career with us
Toptal is an elite network of the world’s top talent, connecting the best and brightest in business, design, and technology with leading organizations worldwide. We offer freelance opportunities strictly on an independent contractor basis.
We are currently supporting a global corporate payments and spend management company, seeking a Senior Digital Data Analyst to help shape and elevate digital measurement across web experiences. The role focuses on Adobe Analytics implementation, reporting, analysis, tagging governance, and experimentation support, ensuring reliable data, trusted KPIs, and actionable insights that drive digital decision-making.
Key Responsibilities
Own digital analytics across web platforms (reporting, dashboards, ad hoc analysis, measurement design)
Define KPIs, build reporting frameworks, and translate business needs into measurement logic
Perform advanced analysis in Adobe Analytics (segmentation, attribution, calculated metrics, Workspace)
Ensure data quality through validation, QA, and anomaly detection
Support tagging, implementation review, and analytics governance
Partner with marketing, digital, and product teams on reporting and optimization
Support A/B testing and personalization through analysis and readouts
Improve analytics processes, automation, and scalability
Requirements
5+ years in digital/web/marketing analytics
Strong hands-on experience with Adobe Analytics
Experience with reporting, segmentation, KPIs, and data analysis
Understanding of tagging, QA, and data governance
Experience with experimentation / A/B testing
Strong analytical thinking and ability to work independently
Clear communication and stakeholder management skills
Nice to Have
Power BI or similar BI tools
SEO or content analytics experience
Exposure to automation or AI-driven traffic analysis
This is a fully remote contract-based opportunity. The engagement is expected to last 3-6 months. A work commitment of 40 hours per week is required with a 4-hour overlap with US EST.
If this role piques your interest, please apply to learn more about the opportunity and Toptal in general.
