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About the job
We at [Mobader Home Care] are looking for a Google Ads Specialist to join our team and manage paid campaigns within the healthcare sector. The ideal candidate will have a solid background in Google Ads and preferably some experience in the medical field.
Responsibilities:
• Manage and optimize Google Ads campaigns (Search, Display, Performance Max, YouTube) for healthcare clients.
• Improve Quality Score and reduce Cost Per Acquisition (CPA).
• Set up conversion tracking and analyze data for accurate reporting.
• Ensure compliance with Google’s policies for medical content.
• Collaborate with marketing and sales teams to align campaigns with overall business goals.
Requirements:
• Minimum of 3–4 years of experience in managing Google Ads campaigns.
• Preferably some experience in the healthcare sector.
• Strong understanding of Google Ads policies related to medical content.
• Proficiency in data analysis and tools like Google Analytics and Tag Manager.
• Ability to craft compelling ad copy tailored to the healthcare industry.